Founded in 1870, we have always adhered to the principle of quality first.
He established his family in Kaminoda, Omi Hino (present-day Hino City, Shiga Prefecture). As a vassal of Lord Gamo Ujisato, he established a base in the Omi region, and under the name of Hinoya Sahei, he traveled from Goshu Hino to all over Honshu as a peddler from around the beginning of the Edo period (reportedly in 1680). He later set up a shop in Hida to do business, but was so captivated by the kindness of the people, the beauty of nature, and the elegant customs of Hida that he decided to settle here and began brewing sake while selling goods. In the Meiji era, sake brewing became the family business, and in 1956 it was incorporated as Tenryo Sake Brewery Co., Ltd., a company that continues to operate to this day.